In the heart of Rome, designed by Elisa Ossino Studio and made by simonepiva, the new Hermès temporary store in Via Condotti is dedicated to the famous foulard, undisputed icon of the Maison.
Narrating the timeless style of the iconic carrè, this is the purpose of the recent concept store Hermès in Rome, a hyperchromatic and experimental environment, where people, surrounded by palettes, designs, stories and fantasies, live an immersive shopping experience.
As requested by Bali Barret and Christophe Goineau, artistic directors for Hermès women’s and men’s collections, the entire space has been designed to guarantee a view of each yoke. Thus, vertical rotating displays have been created, mobile frames hanging on the walls showing different models through a sliding movement, a display wall that allows one to appreciate all their beauty as well as counter displays where one can browse through the various designs and choose one preferred.
simonepiva, artistic coordinator of the Interior division of Nesite, supported Elisa Ossino Studio in the project, creating all the furnishing elements in the store.